Thursday, March 17, 2011

Lunching, learning & optimizing in your city

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Lunching, learning & optimizing in your city

Friday, March 11, 2011 | 8:35:00 AM
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Over the past three weeks, we’ve had the opportunity to meet a bunch of you in person. Through events in San Francisco, Mountain View, Charlotte and Atlanta, we’ve been able to see and optimize some incredible sites, as well as learn directly from you how we can continue to improve your experience with AdSense.

In San Francisco, around 50 publishers joined us in our office to network with one another, work with our optimization specialists, and chat with members of our Policy team for our first AdSense in Your City event of 2011. Since San Francisco is also our city, it was great to meet some local publishers, and watch some business connections form over coffee and snacks in our downtown office.

Mountain View welcomed around 20 new publishers to the Google campus so we could learn more about their experience getting started with AdSense. After discussing some great optimization tips as a group, we got a lot of invaluable feedback over lunch that will enable us to improve the newbie experience for the next generation of AdSensers. Deep diving into our help resources, the new AdSense interface, and our interactive learning materials, we got a lot of suggestions we can act on to improve the way we communicate and teach new publishers to set up and optimize their AdSense implementation. We’d love to hear more ideas about how we can make your first weeks as a publisher better, so feel free to leave us a comment here or join the conversation in our forum.

We just got back to sunny California after two quick days meeting publishers down South. Hosting optimization office hours at a funky Charlotte, NC coffee shop and then jetting off to meet more publishers in our Atlanta office the following day, we covered a lot of ground in an area of the country booming with awesome websites, interesting people, tasty food, and vibrant culture. Two days wasn’t nearly enough time for us to soak it all in, but we were able to leave having provided some great optimization tips to an area of the country that we don’t often get to see in person.

And the journey doesn’t stop here -- we’re planning to visit more cities in 2011, so leave us a comment with where you think we should go next. We hope to see you in your city soon!

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